In basic communication theory, knowing your audience is key. According to the Barna Research group, the majority of church goers and church volunteers in America are women (53% and 57% respectively).* Since women are the leading demographics of church life, it is important to know your audience and understand how they think, react, and make [...]
If you are a pastor in search of a job, it can be very difficult to locate an available church. There isn’t an open personnel system that exists within my denomination. We are under an archaic paradigm where only a handful a administrators make the decisions on whom to hire, and finding the right [...]
If you are like me, you are probably searching for some ideas to commemorate the 10th anniversary of the September 11 attacks. This is a great opportunity to be relevant in your community, and invite them to church. Here are some ideas you may be able to do. 1. Take a full page Ad in [...]
During the month of July I took a reprieve from book reading and entered into the world of magazine and journal articles. I am always feeling guilty for receiving so many magazines but finding the time to get through them all. One of the best apps I purchased is called, Instapaper. It allows me to [...]
If you are looking for a light hearted presentation packed with helpful nuggets related to branding – you have found it. Morgan Spurlock provides some helpful insights in this TED talk. Check it out. Click here to watch the video.
If you have been attending New Hope for a while, you are fully aware of our commitment to reaching people who don’t know Jesus. The most important way we reach out to ‘seekers’ is by asking our members to fully invest in the lives of their friends and families as a living witness. It is [...]
Every Saturday we encourage our members to “check in” using social media applications like Facebook or FourSquare. This simple act allows your members to share with their friends that they are attending church. What a powerful witness. This opens the door for future conversations where members may be able to share their faith in a [...]
When was the last time you made an altar call? How often do you give people in your congregation the opportunity to accept Jesus as the leader of their life? I normally make an appeal for people to take the next step. The postmodern literature has typically been critical of old fashioned altar calls – [...]
When was the last time you “liked” something on Facebook? It probably was a cute picture, or a funny post of a friend. By clicking on the LIKE button, you are expressing your feelings and sharing it with your online friends. Social media has incredible power, of which most of us are only starting to [...]
I recently interviewed Ted Wilson, the world leader of the Seventh-day Adventist denomination. Wilson was elected this past summer to lead the 20 million Seventh-day Adventist Christians. His election didn’t come without some controversy. Known for his conservative stance on specific Adventist issues and doctrines, some especially in North America feared how his influence will [...]
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