Mission Lifeguard
I recently completed a project for the North American Division Youth Ministries Department called, Mission Lifeguard. They were going to press with a book by the same name and needed a media resource that would help train leaders in local churches on sharing their faith. This media tool was created as a partner to the [...]
Two Seminars Are Coming up
I am looking forward to attending the Society of Adventist Communicators meetings in Chicago next week. There is always much to learn on how to make church an effective forum for sharing the gospel. I will be presenting two seminars this year. First, Emerging Trends in Social Media, and Effective Campaigns for Non-Profits. If you [...]
Adding Content to a Facebook Page (PART 2)
Once you have created a Facebook fanpage, the hard work is now ahead. You have to generate content for your site. Here are some tips: 1. Publicize your new page through the following means: Add “Follow us on Facebook” to your email signature Email everyone on your email and Facebook contacts asking them to start [...]
How to Create a Facebook Fanpage
It is hard to believe, but many organizations still do not have a Facebook, Twitter, or vital social media page. I was speaking to a communications professional earlier today who casually mentioned that she doesn’t have a personal Facebook account. She said, “I don’t want to go there with that stuff.” I joked to her [...]
My Reading List (part 1)
During the month of July I took a reprieve from book reading and entered into the world of magazine and journal articles. I am always feeling guilty for receiving so many magazines but finding the time to get through them all. One of the best apps I purchased is called, Instapaper. It allows me to [...]
JOIN ME AT SAC
I will be making a couple presentations for the Society of Adventist Communicators in Chicago. This is an esteemed group of professional communicators working to improve the way the church tells its narrative. I joined them last year, when I presented, and immediately became a fan of their work and mission. To learn more [...]
What’s Your Reputation?
Do you wonder what people are saying about your organization? What kind of reputation do you have? The current trend in social media is to “check-in” to where you are. For example, if you were at the Olive Garden you would check-in using Facebook’s Places application, or the FourSquare application that aggregates your information to [...]
Interview with the Leader of Adventists
I recently interviewed Ted Wilson, the world leader of the Seventh-day Adventist denomination. Wilson was elected this past summer to lead the 20 million Seventh-day Adventist Christians. His election didn’t come without some controversy. Known for his conservative stance on specific Adventist issues and doctrines, some especially in North America feared how his influence will [...]

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