Kumar Dixit loves the church, and he’s in it up to his elbows – pastoring, leading, studying, thinking. He has correctly identified one of the truly pivotal issues the church must face this century, and he writes with clarity and passion to help Christians, church leaders, and denominational leaders move wisely into action.
Brian McLaren, Author, activist
I’m interested in how the church can be both faithful and effective; how to make the Gospel relevant to life and life relevant to the Gospel. We need not avoid the language of the market but rather transform it for the work of the Kingdom. That is what Dr. Dixit is helping us do with this book. Read it, use it, “rebrand” your own ministry.
David McAllister-Wilson, President, Wesley Theological Seminary
Rajkumar Dixit sees a “branded church” less as some shopping list of “to-dos” or a broadside for new programs than the choreography for a whole new dance. Just as “join the dance” was one invitation used by some 16th century Reformers to get people to join the Protestant movement, Dixit’s book invites us to join the movement of the Spirit today and what God is already doing in the church and in the culture.
Leonard Sweet, Ph.D, Drew University, George Fox University, sermons.com
Here are helpful words from a fellow pastor whose church uniquely reaches its community and touches people’s lives with the love of God. Kumar Dixit encourages church leaders to discover how their church’s identity in the community profoundly affects its presentation of the gospel–and what they can do about it.
Nathan Speck-Ewer, Lead Pastor, St. Timothy’s Episcopal Church, Mountain View, California
Churches are struggling today to find their way in a very changed context. Those church leaders who are guiding their congregations and denominations successfully are thinking about the questions Kumar Dixit is raising in this book. Readers will find ways to respond to what he writes in ways as varied as are their traditions but respond they must.
Lovett H. Weems, Jr. ,Director, Lewis Center for Church Leadership
Wesley Theological Seminary
Branding the Faith reminds the reader that though the church once led the way in art, politics & commerce, it has been struggling to keep up ever since. Kumar Dixit implores the faith to learn from industry and adapt in order to stay relevant — all the while facing the challenge to not lose it’s soul in the process.
Rajeev Sigamoney, Hollywood Film Maker, Writer/Producer of Jesus People film
As someone who has seen audiences all over the country respond in remarkable ways to the story of Scripture presented dramatically, I certainly resonate with Pastor Kumar Dixit’s message about re-branding through story-telling. It’s an important principle for us absorb.
Steven Mosley, television producer, speaker, author
Kumar Dixit has little interest in a church that spends its resources on talking to ‘the saints’ and keeping them comfortable. In this lively, practical book, he passionately envisions a church out on the streets, bravely and creatively shaping the Good News in honest and meaningful ways that help connect people to God. Anyone interested in a church that’s more than a club should read this book.”
Gary Krause, director of Adventist Mission
Author, God’s Great Missionaries
At the leading edge of thinking about how to help the Church speak in today’s marketplace is Kumar Dixit. Kumar is a faithful Christian leader offering new insight and ideas about how to help church leaders and people in the pew make the gospel accessible to the “McWorld” we live in. His spiritual leadership and guidance is creative and fresh and will inspire Christians to share faith! Rev. Erika O. Gara, Lead Pastor, Hope UMC, Torrance, CA
As a radio chaplain who deals with 100 thousands of people weekly. I find Dr. Rajkumar Dixit writings, Real, and Relevant, and Relational. I would recommend this writing to anyone who deal with people groups and want to revision them.
Chaplain Terry Lyndon Johnsson, WGTS 91.9 Radio
Author, “Aim High”
This book will not rest idly on the bookshelf. It will engage and reengage church leaders of every stripe. Kumar’s keen interpretation of the times, practical guidance, and sense of humor promise to challenge, aid and encourage us for years to come. Anyone who cares about the present and future of the Church will find a wise companion in Kumar Dixit.
Rev. Andrew Nagy-Benson
United Christ of Christ Congregation, Lecturer, Yale University
How a church “brands” and “markets” itself in the world has so much to do with its sense of identity and mission. Kumar Dixit’s head-turning insights and thought-provoking proposals on the rebranding of Christian communities will challenge the pervasive church-as-usual mentality and move his readers toward a fresh examination of how their churches are living out their identities and mission in the world.
Julius Nam, Professor, Loma Linda University
Kumar Dixit is passionate about the church’s relevance, reputation, and reach. Branded Faith is a book that will pique the interest of church leaders who desire to reach their communities in today’s generation.
Dr. David Anderson, Bridgeway Community Church
Author, Gracism: The Art of Inclusion
Articulate and accessible, Dixit’s Branded Faith offers an insightful investigation of the Church’s loss of societal identity. The writing is on the wall for the declining church, however Dixit pens a viable intervention which has the potential to invigorate the distinctiveness of faith community in the white noise of today’s cultural mileu. Branded Faith makes a significant mark.
A. Allen Martin, Ph.D, Author, God Encounters
Kumar Dixit writes as a seasoned practitioner in ministry. His perspective is shaped by on-the-ground experience and is one that the church today truly needs to hear.
Denise Van Eck, author
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